Why having a mobile friendly website is now a MUST

Google have recently announced that they will be placing a higher importance on mobile friendliness as a ranking factor. This change combined with the increase of mobile Internet usage means having a mobile optimised website is a must have for businesses.

Recent statistics from the ABS and Google show:

  • A whopping 90% of smartphone owners accessed the Internet via their smartphones daily.
  • As at 31st December 2014, there were 21 million mobile handset subscribers in Australia
  • 52% of smartphone owners visited the website of a business after performing local search on their smartphones.

If your website is not well optimised for mobile users, your Google ranking will suffer, and the poorer experience will potentially turn prospects away to better optimised competitors’ websites.

Click here to see if your website is mobile friendly

We would love to be able to provide you with a free quote to get an effective new, or upgraded mobile compatible website.

If you’re at all interested in finding out more, please reach out so we can catch up to discuss your options.